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everybody writes

Book reviews Marketing Work

Everybody writes

There is a certain amount of pressure in producing a review when you’ve spent all week reading a book about... Read More

good ideas

Book reviews Business ideas Work

Where do good ideas come from?

This is a direct contrast in writing style from Sprint, which I read last week. This was a tough book... Read More

content title ideas

Why Kim Kardashian will never be good at cheese toasties

Everyone that runs their own business is an expert in their chosen field. What is tough for modern businesses is... Read More

content maverick review

Book reviews Marketing

Churning out the same boring predictable content?

Somehow I just got stuck in a rut. Fortunately, reading Content Mavericks by Andrew and Pete has given me a... Read More

contagious ideas

Book reviews Marketing Social Media

Creating ideas that catch and spread

The volume of information shared now online is incredible. According to an IBM Marketing Cloud study, 90% of the data on... Read More

event social media managing

Business Marketing Work

Managing social media at events

The prospect of managing social media at an event can seem daunting when you are running multiple channels as well as... Read More

This blog was designed to be a home for all the content I’ve created over the years. It is a mix of book reviews, personal reflections and business learnings. There is no definitive way to live or work, we all make our own choices. I in no way think I am right about any particular subject. This is simply about sharing what I’ve learnt and creating an online reminder for myself.

The name, good words, has no religious references. We can’t be good all the time. Each of us will make mistakes. All we can do is try to learn from them and try and attempt to be a little better next time.